Have you always dreamed of running your own travel lodge? Or maybe you inherited one and you’re looking for tips on how to make it successful. Perhaps you’ve recently gained employment as a manager of a travel lodge. Whatever the reason for needing information, running a travel lodge can be an exciting but challenging endeavor.
Here are some tips for running a travel lodge that will help you keep customers coming back again and again.
Train Your Employees
Think about it this way: your employees are the face of your business. They are the ones interacting with customers, taking care of their needs, and trying to ensure that they have an enjoyable stay.
You want to make sure that you hire qualified staff and provide adequate training for all of them. You want everyone to know the policies and procedures so they can handle any situation that comes up. For example, offer customer service classes to help them understand how to handle difficult customers for the best possible outcome.
Also, be sure to provide ongoing training and development opportunities for your employees.
Provide Quality Accommodations
Your customers are coming for a comfortable, clean room that meets their needs. Make sure you have quality beds, linens, mirrors, bathtub stoppers, furniture, etc in every room. Then take steps to ensure that all rooms are regularly cleaned with a system in place for promptly addressing any maintenance issues that arise.
You should also pay attention to the amenities you offer. Provide WIFI, workspace areas, good lighting, easy access to outlets, complimentary toiletries, and other conveniences so customers feel taken care of during their stay.
Create a Pleasant Environment
The atmosphere of your property is just as important as the accommodations you offer. You want common areas like lobbies, dining rooms, and outdoor spaces to be inviting. Consider adding a few touches like plants or artwork to give an extra bit of charm.
If you can afford it, consider hiring a live band or providing other entertainment for guests. This will help make your travel lodge stand out from the rest by further creating a memorable experience for visitors. For example, you could host a weekly outdoor movie night with complimentary snacks, or offer special discounts for guests who take part in activities organized by your staff.
Promote Your Property
Finally, you need to be sure that people know about your property. Reach out to local businesses, schools, organizations, etc to provide information about your property and its offerings.
Consider joining online travel forums and social media to get the word out as well. Then, you want to create a website with information about your property, amenities, and rates to attract new customers.
By following these tips for running a travel lodge, you’ll be well on your way to creating a successful business. With the right combination of excellent customer service, comfortable accommodations, a pleasant environment, and effective promotion, you can become the go-to destination for travelers in your area.